Affiliate Newsletter: How Often Should You Publish?
Writing by Brick Marketing on Sunday, 13 of January , 2008 at 11:55 pm
Do you have an affiliate newsletter? If you want your affiliates to be successful in promoting your business for you then you should seriously consider publishing an affiliate newsletter. You want your affiliates to make you money, don’t you? You want them to make sales and send you customers, right? Well, then you have to keep them motivated and that takes time and communication. A newsletter can keep the communication lines open between you and your affiliates. But how often should you publish a newsletter?
Ideally, you should stay in contact with your affiliates daily. But let’s be practical. Daily might be pushing it. If you can’t publish a newsletter daily then perhaps you publish weekly. But don’t be afraid to think outside the box. Your newsletter doesn’t have to have an e-mail delivery. It doesn’t have to look like every newsletter out there. One way to deliver a newsletter is through a blog, and it doesn’t have to be a public blog either. You can make your blog readers (your affiliates) sign in to read your blog. It will then be shielded from public view so that you don’t reveal your marketing secrets.
However you distribute your affiliate newsletter, you should publish it often enough that your affiliates stay motivated and want to send you more business.
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